Results for "marketing"

Klaviyo launched Composer, an AI agent that turns simple text prompts into complete multi-channel marketing campaigns across email and SMS. It leverages 14+ years of performance data from 193k+ brands and 8B+ consumer profiles, and is currently in early access/private beta.

Twitter thread by Max Ottignon (co-founder, Ragged Edge) arguing that AI companies are making serious strategic brand investments — because great products are no longer enough to win. The strongest AI brand will be the long-term differentiator.